Start delivering actionable Insights

Don’t let all your sales and marketing data go to waste! According to Forrester Research, just 45% of business decisions are based on quantitative information and analysis versus gut feelings or opinions. That means despite all the data and reports companies are collecting, more than half of business decisions are being made on a whim. Forrester-Thumbnail-Dec-79.png

As you plan your 2020 sales, marketing and revenue strategies, it’s time to turn your data into actionable-insights that improve outcomes.

Get a competitive advantage with this Forrester Goal-KPI-Action-Data (GKAD) Framework, which provides tips on:
  • Creating alignment between data-to-insights teams and stakeholders who can take action
  • Quantifying goals and tracking continuous improvement
  • Combining KPIs (not just metrics) across organizational silos
  • Using data storytelling to show stakeholders the way to specific actions.

Download the guide today and get started aligning your goals with actions.

About InsightSquared
InsightSquared helps revenue operations professionals make better decisions by equipping them with actionable, real-time intelligence on sales and marketing KPIs. Businesses rely on our solutions to forecast more accurately, better manage pipeline, tailor rep coaching based on individual performance, understand marketing attribution, and conduct data-backed planning and analysis.