Are marketing automation solutions still meeting the needs of today's marketer?

Marketers drive revenue. Yet, according to marketers, marketing automation platforms (MAP) are no longer keeping up with their needs, particularly when it comes to reporting.

heinz-marketing.jpgThis survey, conducted by Heinz Marketing, gathered the opinions of marketing professionals currently using top MAPs, including Marketo, HubSpot, Pardot, and more.

Read the report to learn about:
  • The most important factor when deciding on a MAP
  • Where marketers think MAP reporting falls short
  • How work experience relates to MAP satisfaction
About InsightSquared
InsightSquared helps marketing professionals make better decisions by equipping them with actionable, real-time intelligence on sales and marketing KPIs. Businesses rely on our solutions to forecast more accurately, better manage pipeline, understand marketing attribution, and conduct data-backed planning and analysis.